Episodes
New episodes every Monday!
Hosted by Pat Cooper
Listen:
In this episode, Tovit Neizer, former journalist, athlete, and entrepreneur, emphasizes the connection between a brand and its story.
Driving Tourism Demand With Brand Building
In this episode, Danny Cohanpour, CEO of Trove Tourism Development Advisors, explains how marketing from tourism agencies drives travel demand and what those destination partnerships look like.
Transforming Boring Brands on Social Media
In this episode, Hannah Balliet, Social Media Manager of Ugly Mug Marketing leads a masterclass on social media marketing and how no-to-fun brands can create compelling digital experiences.
How Disruptive Brands Can Be More Human
In this episode, Dan Altenbernd, CEO of H2M Brand Haus, describes what being a disruptive agency “or being human” means and how brands can break through the noise.
Pandemic Career Pivots, From Healthcare to Marketing
In this episode, Allen Ibrahim, Finance Admin for the MBTA and Co-VP of Content for the American Marketing Association (AMA) Boston, shares his transition into marketing as a former CVS Pharmacy Technician.